Banners on HFA
Exclusive Tier
Extra-Large Banner
A huge page-wide banner at the top of each page for massive impact.
Also includes a Sidebar Banner and a Mobile Browser Banner.
Below is an example of the Exclusive Extra-Large Banner (muon) in the Desktop browser view. This banner spans the entire width of the website and is twice as tall as the Large Banner. The Exclusive Extra-Large Banner is permanently displayed at the top of every page, above the other banners.
Premium Tier
Large Banner
The most selected Banner Package with a page-wide banner in the top section of each page.
Also includes a Sidebar Banner and a Mobile Browser Banner.
Below is an example of an array of three Large Banners in the Desktop browser view. This type of banner spans the entire width of the website and is prominently displayed at the top of every page, just below the Exclusive Banner. A subset of nine randomly selected banners is shown from the pool of active banners. The selection and order are changed with every page refresh.
Basic Tier
Sidebar Banner
The most cost-effective option.
Below is an example of an array of Sidebar Banners (the vertical row on the right) in the Desktop browser view. All sidebar Banners are always shown simultaneously in random positions that are changed with every page refresh.
Mobile Browser Banner
Included as standard with the Executive and Premium Banner Packages.
When browsing the website on a mobile device or any device with a narrow browser width (less than 975 pixels), the website adapts and displays Mobile Browser Banners instead of Large Banners. Below is an example of an array of Mobile Browser Banners in the Mobile browser view. A subset of 9 randomly selected active banners is displayed at the top of every page. The selection and order are changed with every page refresh.
In the Mobile Browser view, the Sidebar Banners are relocated to the end of all articles. All sidebar Banners are always shown simultaneously in random positions that are changed with every page refresh.
Banner Sizes and Formats
Exclusive Banner
size: 1140 x 280 pixels
Format: JPG
Large Banner
size: 1140 x 140 pixels
Format: JPG
Mobile Browser Banner
size: 720 x 300 pixels
Format: JPG
Sidebar Banner
size: 290 x 140 pixels
Format: PNG or JPG
Banner Packages
Basic
Includes a Sidebar Banner
Premium
Includes a Large Banner, Mobile Browser Banner, and Sidebar Banner
Exclusive
Includes an Extra-Large Banner, Mobile Browser Banner, and Sidebar Banner
Generic information
Banners can link to any URL, either external or internal. The target could be a review on HFA or a page on an external site. Each banner can link to a unique URL.
Banners are to be supplied and ready for use in the required formats. As standard, banners are displayed for one year or a multiple thereof and they can start on any date. Renewal is optional and can be done at any time. Artwork may be refreshed monthly. Implementation is usually done within a couple of days. Pricing info is available upon request.